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Paid event planning is a common way to ensure that events go according to plan and is often an automatic choice when people plan corporate events, personal special events, and many other types of events. Event planners are in significant demand, and command high rates of compensation for their time. Professional certification programs from various universities and event industry associations ensure planners have the experience and qualifications to plan events from parties to meetings.

Before selecting an event planner, one should have a detailed discussion with all committee members or other people involved in the occasion. A considerable amount of time should be allotted for planning. A financial outline should also be prepared for the event, and provided to the event planner. Other considerations include arrangements, including the booking of the building that is to be used for the event, transportation, clean-up, emergency plans, and the necessity of public services, such as police presence or permits needed to conduct an event legally.

Logistics are the key items that an event planner must address. This includes some or all of the following, depending on the event: Name/Theme or Motif/Type of Event, Keynoter/speakers, Alternate keynoter/speakers, Date, Alternate date (rain date), Time, Location, Location use/structures (space area/size/ or size of building), Location support/electricity/other utilities), Event Decor, tables, chairs, tents, Event Support/security/safety/health, Police, Fire, Portable toilets, Parking, Signage, Emergency plans, Health care professionals (EMS? nurses?), Cleanup – during and post event.

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